AI-Powered Intelligence.
Infinite Opportunities.
The Predactiv Data Platform harnesses the power of
next-generation AI and advanced data science to
radically transform how organizations turn their data into
the ultimate competitive advantage.
Serving 1000+ brands, agencies, and data leaders worldwide
Meet
The Predactiv Data Platform
Our platform enables onboarding and enrichment of your data or any data source, leading to actionable insights and effortless activations. With scalable, privacy-compliant solutions that adapt to your needs, we help you drive results with data, without all of the heavy lifting.
Core Data Processing
Ingest, unify, and validate data from any environment to build a compliant, activation-ready foundation.
Embeddings Framework
Use AI-powered embeddings to convert raw signals into vectorized representations that reveal behavior and intent.
AGENTIC ORCHESTRATION
Activate prompt-driven workflows powered by AI agents that retrieve relevant data and generate insights in real-time.
Platform
Solutions
Generate insights, build audiences, and activate enriched data across your preferred channels and environments.
The Power of Predactiv
Advanced Technology
The Predactiv Data Platform seamlessly integrates advanced AI, data science, and cutting-edge technology to unlock the full potential of data. With simplified data onboarding and enrichment, diverse data sources can be unified within a single environment. Enriched datasets can easily be activated anywhere, from DSPs to secure clean rooms, free from walled-garden restrictions.
Proprietary Data
The Predactiv Data Platform is fueled by proprietary data you can’t get anywhere else, including the largest source of global online interest and intent data, transaction-based data, and demographic data, for a 360-degree consumer view. Unlike walled gardens, we offer unrestricted data access and licensing to empower data users to derive real-time signals of consumer intent with nearly endless activation opportunities.
Rigorous Standards
Built into The Predactiv Data Platform are robust data security and consumer privacy protocols, so you can harness the power of our data and technology, free from worry. Our data is sourced ethically and compliantly, leveraging consumer consent and choice mechanisms, and cleansed regularly to remove sensitive information.
Connecting Advertisers with Data That Matters
The Predactiv Data Platform offers adaptable solutions to meet your unique needs. By leveraging insights and capabilities tailored to your goals, you can engage audiences, optimize strategies, and achieve measurable success across every channel.
Predactiv can identify and describe consumers that have engaged with digital content about your brand, or even your competitors’ brands, whom you may not otherwise recognize. Predactiv’s interest and intent data has the power that no other data source has—to find and describe audiences, based on digital behaviors and characteristics, improving both acquisition and conquesting efforts.
In addition to finding new customers, Predactiv data can clue you in to changes in sentiment among your customer base, helping you identify opportunities to strengthen customer loyalty.
